With the release of a new video app called Clips, Apple Inc is inching one step closer to fully engaging in the messaging world, where its huge base of iPhone users could help it compete with Snap Inc’s Snapchat and Facebook Inc’s Messenger.Clips, whoch will hit Apple’s App Store in April, lets customers take videos and add animated captions and titles, complete with colorful emoji symbols. The app also makes it possible to stitch together multiple video clips and add speech bubbles and filters.The functions closely resemble those that drive Snap’s wildly popular Stories feature. With Stories, Snap users string together photos and videos, embellish them and then post them to their feeds.
Källa: Apple drives further into Facebook, Snap territory with video app | Reuters
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