The US has suffered its worst November since 1995 in terms of hardware sales, according to Circana’s Mat Piscatella.
In his monthly thread detailing sales figures and retail highlights, Piscatella confirms that a total of 1.6 million hardware units were sold across all platforms in the US during November. This is the lowest total since 1995, during which a total of 1.4 million units were sold.
To potentially explain this figure, Piscatella also notes that the average price paid for a new piece of hardware was ”an all-time November high of $439”, which is up 11% compared to a year ago.
Källa: The US Suffered Its Worst November Since 1995 In Terms Of Hardware Sales