A few years ago, Apple published a series of short videos on its British YouTube channel that were very different from the company’s usual campaigns. Now, the company is at it again, with a new set of futuristic and oddly hypnotic ads.
The new videos first popped up on X a few days ago, and now they have been published on the Apple UK official YouTube Channel.
They promote App Store security system, the iPhone’s Ceramic Shield toughness, the relatively new Stolen Device Protection feature, and Find My as a parental control tool.
They are all just a few seconds long, but their motion and sound design give it a very Apple-esque personality.
Källa: Apple brings back quirky ‘There’s more to iPhone’ British campaign – 9to5Mac