More than four years after Mark Zuckerberg rebranded Facebook as Meta to chase his metaverse vision, the company has poured tens of billions into the effort – with little to show for it. The ongoing losses have raised serious doubts about the strategy and its long-term viability.
Insiders say the metaverse project has become a financial sinkhole, consuming $45 billion by early 2025. That’s nearly equal to the combined market caps of social media rivals Snap and Pinterest – or the amount Elon Musk paid to acquire Twitter. Worse, Zuckerberg warned in last year’s earnings report that losses would continue to ”increase meaningfully,” whatever that means.
Källa: Four years in, Meta has burned through $45 billion chasing its metaverse dream
