Major League Soccer and Apple are pleased with the Season Pass deal, with MLS executives praising Apple’s high-quality production and full integration into the Apple ecosystem.
In 2022, Apple became the official destination for all matches and other content relating to Major League Soccer (MLS) as part of a 10-year deal starting in 2023.
Now, five months into the first season, MLS and Apple are reportedly feeling quite pleased with the deal so far.
While it’s impossible to know the exact number of MLS Season Pass subscribers, sources familiar with the matter told Sports Business Journal that the number is likely approaching a million.
Källa: Major League Soccer Season Pass nearing 1 million subscribers
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