Apple has reportedly considered a plan to launch its own subscription-based healthcare service, according to a report from the Wall Street Journal. The idea was conceived in 2016 but has reportedly stalled as Apple focused its healthcare efforts on the Watch, Apple Health and other products and services instead.

The idea was first conceived when Apple was trying to figure out how the reams of data collected from Watch users might be used to improve healthcare. A decision was made to provide a medical service of its own ”linking data generated by Apple devices with virtual and in-person care provided by Apple doctors,” according to the WSJ. Apple would not only offer primary care but subscription-based personalized health programs.

Källa: Apple has reportedly considered launching its own primary healthcare service | Engadget