The iPhone XR will fare far better than the iPhone 8 and iPhone 8 Plus in terms of shipments, Robert Cihra of Guggenheim Securities predicts, but while the low cost could hurt the overall iPhone average selling price, the release will probably help drive demand and fourth quarter revenue.

In a note received by AppleInsider, Guggenheim believes the ”growth via ASP” from 2017 doesn’t apply for this year. The iPhone XR’s lower price tag is anticipated to be ”ASP dilutive,” in part because Apple is deemed to have made enough improvements in the LCD-based model that it will outpace shipments of last year’s iPhone 8 range by approximately 50 percent.

Källa: iPhone XR may reduce ASP but should outpace iPhone 8 shipments by 50 p