When Facebook launched Instant Articles in 2015, the crux of the platform was clear: A faster and rocher news experience for users that did not infringe on Facebooks advertising operation. But things did not go as well as hoped and news outlets have had a tough time generating as much revenue per Instant Article as they have from pages on their own websites. In response, Facebooks retooled the platform with support for two competing standards: Googles AMP (Accelerated Mobile Pages) and Apple News.
Källa: Facebook adds support for Googles AMP and Apple News to Instant Articles


