Earlier this year we saw a report from CIRP with data showing the adoption of the iPhone 15 lineup in the US coming in below what Apple saw with the iPhone 14 devices. Now CIRP’s Q2 data has landed on the same metric and the iPhone 15 lineup demand has weakened again.
For Q1 2024, iPhone 15 devices made up 68% of total US iPhone sales. That was down 7% from the 75% share the iPhone 14 devices had in Q1 2023.
Now for Q2, the difference between iPhone 15 and 14 adoption has increased.
Between April and June 2024, the iPhone 15 lineup made up 67% of total US iPhone sales. That’s a 1% decline from Q1.
Källa: iPhone 15 adoption continues to weaken compared to iPhone 14 – 9to5Mac
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