When Apple lost more than $75 billion in market value this past week after a surprise announcement that it is expecting lower iPhone sales than originally projected, the company put most of the blame for its troubles on China, where a slowing economy and the trade war with the United States have hurt sales.

But a bigger issue for Apple might exist much closer to home, in a small, leafy town in Ohio.

That’s where my mom lives. She’s a relatively tech-savvy retiree and a longtime Apple fan who has used many of the company’s products over the years. I learned to type on an Apple IIGS at her office, and she was an early adopter of the original turquoise iMac. These days, she uses her iPhone to check Facebook and Instagram, talk with her friends and relatives, and play solitaire and Words With Friends.

Källa: Apple’s Biggest Problem? My Mom

Share This