HomeKit marketing enhanced with interactive demo installation at 46 Apple retail stores
The display has an iPhone, iPad, and Apple Watch set up, allowing users to toggle various single devices or chained actions. Peripherals in the video windows include the Phillips Hue light bulb, and the Hunter ceiling fan, according to a report published on Tuesday by TechCrunch.Shoppers at the World Trade Center and Williamsburg stores in New York, and the Apple Union Square store in San Francisco can check out the new display. In the U.S., there are 28 other locations, and 15 internationally.Stores without “The Avenue” window displays will get a a static HomeKit display area. The demonstration station will run until at least December in stores it has been installed.
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