Inspired by Pokemon Go, Facebook pushes augmented reality | Reuters

Inspired by Pokemon Go, Facebook pushes augmented reality | Reuters

Inspired by Pokemon Go, Facebook pushes augmented reality | Reuters

Facebook Inc is trying to seize on the technology known as augmented reality, a mix of the real and digital worlds best known from the hit smartphone game Pokemon Go, Chief Executive Mark Zuckerberg said on Tuesday.Speaking at F8, the company’s annual conference for software developers, Zuckerberg said Facebook was an obvious hub for businesses to reach people and experiment with augmented reality, although he did not suggest the company was planning to make similar games itself.Pokemon Go, jointly developed by Nintendo Co and Niantic Inc, has generated masses of followers around the world as players use their phones to capture animated characters that appear in real locations.

Källa: Inspired by Pokemon Go, Facebook pushes augmented reality | Reuters

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