None of Us Are Safe From Getting ‘Owned’ – The New York Times
In the escalating rhetoric of public shaming, being embarrassed online is tantamount to being wiped from the face of the earth. Whenever a late-night host upbraids a public figure in a monologue or a pundit bests another in a Twitter fight, onlookers crowd around to declare the loser DESTROYED! or EVISCERATED! or ETHERED! or ANNIHILATED! But alongside these symbols of destruction has risen another, more apt metaphor for the dynamics of the modern media power play. In this one, the defeated party wasn’t killed, but possessed: They got OWNED.When the white nationalist Richard Spencer approvingly posted a song from “Cabaret” on Twitter in March, former Missouri Secretary of State Jason Kander swooped in to say: “Hey, buddy, that song you love was written by my uncle. He’s been married to my other uncle for 40 years. And he’s a Jew.” A Twitter bystander waded into Spencer’s mentions and observed: “You get publicly owned with astonishing frequency, it’s really wonderful.”
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